business
Chef Sanjyot Keer’s kitchen brand Cüraa raises Rs 40 crore funding; says, 'Solving real cooking problems'
Cüraa, the kitchen and lifestyle brand founded by Chef Sanjyot Keer and Neeraj Kumawat, today announced that it has raised Rs 40 crore in a Series A funding round led by 3one4 Capital, with continued participation from existing investors Kae Capital, Lumikai and Better Capital. The startup will use the raised capital to expand its product portfolio across pre-cook and cooking categories, strengthen its warehousing and supply chain infrastructure, deepen its presence across D2C, marketplaces and quick commerce, and hire senior leadership across key functions. Founded by Chef Sanjyot Keer, who built Your Food Lab into one of India’s largest cooking communities, and entrepreneur Neeraj Kumawat, Cüraa designs kitchen products aimed at addressing everyday Indian cooking needs. The brand focuses on performance, usability and aesthetics, with products designed for Indian kitchens and the evolving needs of modern homes. "For the last decade, I have had the opportunity to understand how millions of Indians cook, the challenges they face in their kitchens and the products they wish existed. Cüraa is a natural extension of that journey. We are building products that solve real cooking problems while bringing together performance, thoughtful design and everyday usability," said Keer. Cüraa claims to have served more than 300,000 households and has grown its monthly net revenue 25x since its launch in September 2024. Neeraj Kumawat, Co-founder and CEO, Cüraa, added, "We are building Cüraa for the long term. This capital allows us to strengthen every part of the business, from product development and supply chain to customer experience and distribution. Our focus remains on building a modern Indian consumer brand that delivers exceptional products consistently, at scale." Anand Batra, Investments Team, 3one4 Capital, said, "Cüraa combines trusted culinary demand with the operating discipline required to scale a consumer appliances business. Sanjyot has earned deep trust with Indian home cooks, while Neeraj brings the systems orientation needed across product, supply chain and channels. We are excited to partner with the team as they build a mass-premium kitchen brand designed for Indian homes."
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